How to Get a New Job
Posted by Pat Kitano at 10/6/2008 9:45 AM and is filed under social networking,Blogging,Social Media 
Frances Flynn Thorsen, our new Trulia Voices Community Manager
Way to go Frances!
Last June, 2007, I wrote about how participants of Web 2.0 congregating at a virtual "water cooler" would eventually translate their online presence into greater roles within the industry. Since then, several Real Estate 2.0 companies have gone on recruitment sprees:
Inman News:
Active Rain
Trulia
Reprise of Article The Web 2.0 Water Cooler, June 21, 2007
Xerox Parc, Microsoft, Apple, Google - are not only tech pioneers but renowned incubators of talented business builders... Zillow's founders can trace their genetics back to Microsoft via Expedia. On a macro level, the "best and brightest" (an idiom I try to avoid using) have tended to congregate together in close proximity - creative film makers in LA, deal makers on Wall Street, VCs on Sand Hill Road.
On a micro level, congregation once happened exclusively on a physical level - inside office buildings, on golf courses and at tradeshows. Today's social networking tools add a third dimension... face to face remains important but the initiation of introduction can be made online in various ways. MySpace, Linkedin, Facebook, Active Rain, blogs - all disclose enough information about an individual and their networks to warrant a "warm, receptive" cold call or referral. I myself always feel honored to get a cold call... it should be a commonplace occurrence.
The new "virtual" networks aggregate talent similar to how the Microsoft water cooler spawned the many ideas that led to startups. The collective real estate blogosphere has become an open forum for the new ideas that chart the strategic course of the industry... its participants include CEOs, line management and entrepreneurs who were relatively inaccessible pre-social media.
The big surprise to new bloggers and Web 2.0 participants is entrance into this virtual society that they didn't realize existed (including me). The friendships and network built are as real as the office water cooler, and it's not a giant leap to understand that your next client/business partner/job will be facilitated in some way by this virtual society, particularly if your "physical" network of office and work/school - related buddies also joins up.
Related articles:
So you Need a Job? Man, do Resumes Suck by Scoble, October 5, 2008
Resumes are for shit. The four things you really need: Linkedin, Blog, Keywords, Social Media
Hi Pat!
We're really excited to have Frances on board. She brings a wealth of real estate, blogging and social media knowledge and experience to our team and community.
There are many great thought leaders in the space. I'm always excited to see good people make transitions that make them happy......
Did I mention were hiring? Email me at rudy at trulia dot come for more info
Rudy
Social Media Guru at Trulia
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Very cool, for Frances and Trulia.
Excellent analogy and so true, Pat.
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