Politics and Real Estate Don't Mix, Especially Now


Social media, particularly the advent of microblogging platforms like Twitter, have loosened the inhibitions of bloggers. Since Tweets naturally revolve around personal, daily life, I do notice that the two big polarization topics, politics and religion, begin to be bantered... and quite often.

Today's political environment has moved into a unique, politically charged realm that cuts across cultural lines. A real estate blogger/Twitterer, by positioning themselves politically one way or the other, simply threatens to alienate a significant portion of their readership by age, race, gender or religion (I'll purposely refrain from providing links to examples). Since real estate is a profession where political persuasion shouldn't really factor in too high in the hiring process, why alienate potential client bases? And it's not too hard to intuit the political character of the blogger, and all the more refreshing that they don't egotistically get carried away and take the pulpit stand.

 

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