Using Google Maps for Marketing Local Expertise

Epiphany ! I immediately realized after posting the previous article on Bay Area Market Bifurcation that real estate professionals can use Google Maps to continually update their clients on the status of their local housing markets.

Click on the map above to link to my Google Map of the Bay Area Housing Market. I can easily update or add more commentary, add pins to show, say, recommended open houses for the week (and explain why I recommend them), and use appropriate Google Mapplets to create an ongoing personalized "mapsite" for my client base, reachable by a permanent link on my web/blogsite.

Finally, the map can be marketed online to attract traffic. I built this Bay Area Market map (in about an hour) to answer a question on Trulia Voices. I now notice Trulia Voices readers are clicking on the link to see the map.

Now, if only Google Maps will allow readers to add their own comments, update the map like a wiki or subscribe to map changes via an RSS feed... or allow users to embed their Google Maps directly into their web/blogsite. Anybody know other mapping tools (like Plazes) that have these kinds of Web 2.0 interactivity on a map?

UPDATE : Here's how I created this map very simply using Google MyMaps:

Here's how you create the Google Map within MyMaps:
  1. Sign into using your Google account (the same one used for Gmail, etc.)
  2. Click on the MyMaps tab
  3. Click "Create New Map"
  4. The drawing tools will appear on the map
  5. Create shapes, lines or place icons - then add descriptions, images and hyperlinked commentary to each object
  6. Find the URL to the Google Map via the "link to this page" link
I believe if you have a Google API, you can embed the Google MyMap into your web/blogsite

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