Five Days in the Life of Real Estate 2.X


RealEstate2.0's alter ego, hope this isn't an unauthorized Nacho Libre publicity shot...

It seems only the real estate blog world is following this story, but it deserves mass media play if only for entertainment value. I google news'd "Real Estate 2.0" for articles and nothing appeared yet... surprising because journalists would eat this up... a blog being launched into stardom (umm... in its genre) in five days...

Only five days ago, the proud birth announcement of Real Estate 2.0:

Hello Web 2.0 world!

September 14th, 2006 by realestate20

Welcome to Real Estate 2.0. This is my first post. Edit or delete it and start blogging!


September 15th, 2006

RealEstate20 follows this up the next day with two scathing reviews of media darlings Trulia and Redfin... I'm impressed with his webmasterly take on the slowness of both sites. He faults both business models - Trulia's listings are only a small percentage of total inventory (completely agree with this take - having users compile listings from various sites defeats the internet's ease of comparison capabilities) and Redfin's lack of revenue as illustrated by their two pending sales in two months of operation in Callifornia (I didn't know this, I suppose Redfin has to publicize this, but this is anti-PR).

Oh, and Joel Burslem makes the prescient comment

You do know that Redfin has trademarked the term “Real Estate 2.0″ don’t you?
- better watch out… <img src=

September 18th, 2006

Redfin's "cease and desist" order over the use of Real Estate 2.0 spawns outcries across all corners of the RE blog world:

On Redfin's Claim to Real Estate 2.0 (Future of Real Estate Marketing)
Redfin does not Own Registered Trademark (Sellsius)
Is Real Estate 2.0 nothing more than a cabal of cheaper and more-efficient moral midgets? (Bloodhound Blog)


September 19th, 2006

And on the fifth day, God created Real Estate 2.x.

 

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